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Updated on Wednesday, August 21, 2019
When it comes to building long-term wealth, investing in markets is the key to growing your money. Vanguard and Fidelity are two brokerage giants you’ve probably heard of. In fact, we have ranked both companies among our top picks for the best online brokerages. While it may seem difficult to choose between Vanguard and Fidelity, we’ve broken down each company’s fees, account minimums and special features to help you decide which broker is best for your needs.
For beginner investors who don’t have a lot of money stashed away, Fidelity is the clear winner since it has no account minimum. Established investors who want more personalized attention or who want to invest their money in futures may prefer Vanguard. Read on to find out more about these brokers and how they differ from one another.
Vanguard vs. Fidelity: Feature comparison
|Stock trading fees||
|Amount minimum to open account||
|Account fees (annual, transfer, inactivity)||
|Commission-free ETFs offered|
|Mutual funds (no transaction fee) offered|
|Offers automated portfolio/robo-advisor|
|Ease of use|
|Mobile app||iOS, Android, Fire OS||iOS, Android, Fire OS|
|Customer support||Phone, Email||Phone, 24/7 live support, Chat, Email, 190branch locations|
Vanguard vs. Fidelity: Fees & account minimums
When deciding between Vanguard and Fidelity, it’s important to understand the companies’ different brokerage account options, fees, and account minimums.
Fidelity offers three investment management services:
- Fidelity Go: Fidelity Go is a robo-advisor program featuring an annual management fee of 0.35% of your account balance and a $0 minimum to open an account.
- Fidelity Personalized Planning and Advice: Fidelity Personalized Planning and Advice is a hybrid robo-advisor that also gives you access to a team of advisors for coaching, for a 0.50% annual management fee. You need to have at least $25,000 in total minimum investments across all Fidelity accounts to be enrolled in this service.
- Portfolio Advisory Services: Portfolio Advisory Services gives you access to professionally managed investment accounts, with annual management fees ranging from 0.50% to 1.50%, depending on your investment balance. There is a $50,000 minimum investment.
Vanguard offers four options, including:
- Target Retirement Funds: For novice investors or those who prefer a hands-off approach, you can invest in a Vanguard Retirement Fund based on your targeted retirement date. The account is automatically rebalanced as you approach your retirement date, so you don’t have to worry about manually shifting your investments from stocks to bonds. You’ll need to have at least $1,000 to get started. The average expense ratio on Target Retirement Funds is 0.12%.
- Vanguard STAR Fund: The Vanguard STAR Fund is an option that invests 60% of your money in stocks, and 40% in bonds. It allows you to instantly diversify your portfolio across asset classes. To invest in a STAR Fund, you need a minimum of $1,000. STAR Funds have an expense ratio of 0.31%.
- Actively-managed funds: For more seasoned investors, you can opt for an actively-managed fund where a portfolio manager hand-picks the fund’s investments. You’ll need a minimum of $50,000 to invest in most actively-managed funds. The expense ratio is dependent on the fund; expense ratios average 0.12%.
- Personal Advisor Services: Vanguard Personal Advisor Services is a hybrid robo-advisor option with a 0.30% annual advisory fee for accounts with $5 million or less in assets. To get started, you need to have at least $50,000 in managed assets with Vanguard. Individual investment accounts, IRAs, trust accounts, and Vanguard Variable Annuity accounts all count toward the $50,000 minimum.
You may also be subject to an annual service fee with Vanguard. For example, brokerage and mutual fund-only accounts have a $20 annual fee.
When it comes to transaction fees, Fidelity is much simpler than Vanguard. Fidelity charges a flat transaction fee of $0.00 for any online trades that you make. With Vanguard, your fee is dependent on the kind of security you’re trading and whether you do it by phone or online. For example, you’ll pay $0 to trade ETFs online, but you’ll be subject to a $25 fee per trade if you complete the transaction over the phone.
In terms of expense ratios, Vanguard’s average expense ratio is 0.10% — that’s 83% less than the industry average. However, Fidelity reported that it offers lower expense ratios than other major companies, including Vanguard. Fidelity recently launched four new zero expense ratio index mutual funds that have no minimum deposit requirements.
Vanguard vs. Fidelity: Tradable securities
While both Vanguard and Fidelity allow you to invest in stocks, bonds and CDs, there are other security options to consider:
- Mutual funds: Fidelity offers over 10,000 professionally managed mutual funds. By contrast, Vanguard allows you to invest in its own mutual funds, or thousands of outside mutual funds. As of August 2019, there are 129 Vanguard-exclusive mutual funds available.
- Options trading: With options, you can sell securities at a preset price over a set period of time on the options market. Fidelity allows you to invest in the options market, and you can get up to 500 commission free trades over the course of two years. Like Fidelity, Vanguard also allows you to invest in the options market. However, the process to get started is more involved. You’ll have to submit an application and include information about your finances, investment experience and your objectives. Also, your application could be denied.
- Exchange Traded Funds (ETFs): Fidelity has over 500 commision-free ETFs. Vanguard offers commission-free trading on 1,800 ETFs from the company, and about 100 from outside companies.
- Foreign exchange trading: If you want to invest in the foreign exchange market, you can do so by signing up with Fidelity FOREX, LLC, a Fidelity subsidiary. You’ll get access to currencies from over 35 countries, and you can transfer money from your brokerage accounts. By contrast, Vanguard doesn’t offer a foreign exchange option.
- Futures: As of August 2019, Fidelity doesn’t offer futures trading. Vanguard recently launched the Vanguard Commodity Strategy Fund, an actively-managed commodity futures fund.
- Cryptocurrency: Neither Fidelity or Vanguard allow you to invest in cryptocurrency.
Vanguard vs. Fidelity: Special features
- Trading platforms: With Fidelity, you can get access to Active Trader Pro if you make at least 36 trades within a 12-month period. This tool gives you real-time insights, actionable alerts, and detailed analytics so you can make informed investing decisions.
- Investor centers: If you want in-person advice, Fidelity operates over 140 brick-and-mortar investor centers throughout the United States. You can meet with an advisor to get financial and investment guidance, including one-on-one retirement planning or college planning services.
- Advisor access: With Vanguard Personal Advisor Services, you can schedule an appointment and talk with an advisor via phone, email or chat.
- Comprehensive assistance: Vanguard Personal Advisor Services doesn’t just offer help with your investments. You can also contact an advisor for guidance on Social Security, health care funding or the right approach for withdrawing from your retirement savings.
- Robo-advisors: Both Vanguard and Fidelity offer robo-advisor options. However, Fidelity’s program — Fidelity Go — has a $0 minimum to get started, whereas Vanguard Personal Advisor Services has a $50,000 minimum.
- Investment options: Vanguard’s funds have low expense ratios and excellent past performance records. You can choose index funds or actively managed funds so you can maximize your investment.
- Complete financial planning: Vanguard’s programs will take into account your outside investments, such as a company-offered 401(k), when building your personalized financial plan. Taking those other accounts into consideration will ensure your investments are properly balanced for your goals.
- Actively managed funds: For seasoned investors who have more assets, opting for a Vanguard actively-managed fund can be a smart move. The company offers more than 70 U.S. based actively-managed funds, including a range of stock, bond and balanced funds.
- Past performance: Vanguard has an outstanding record. The company boasts that 88% of its funds have performed better than peer-group averages over the past decade.
- Low account minimums: Vanguard has account minimums ranging from $1,000 to $3,000, depending on the account, which makes it harder for new investors to get started. Fidelity allows you to get started with just $0, making it a great choice for beginners.
- Technology: For those who prefer online trading or using an app, Fidelity is more technology-friendly. And, the firm’s Active Trader Pro platform is a powerful resource.
- Flat transaction fees: Unlike Vanguard, which has different transaction fees depending on the type of security and how you complete trades, Fidelity has a flat $0.00 fee, so there are no surprises.
- Investor education: Fidelity has a robust library of investor education resources, including articles and videos, so you can become better informed on investing topics.
Vanguard vs Fidelity: Which is best for you?
Vanguard and Fidelity offer excellent investment options for investors of every experience level, allowing you to grow your money with confidence. When looking at which company is best for you, it’s important to consider your starting point and the level of attention you think you’ll need.
With Fidelity, you can get started with $0 and can take advantage of flat transaction fees and its educational tools. And, if you do need to speak to someone in person, you can meet with an advisor at one of its investor centers.
If you’re a more established investor with a significant amount of assets, Vanguard may be a better choice for you. You can take advantage of Vanguard’s low cost funds and its low fees, and get access to comprehensive financial planning.
If you’re researching all of your investment options, make sure you check out the best online stock brokers of 2020.